PRESS PAUSE

MEET JACQUELINE YONG

After a decade-long finance career in the hustle and bustle of London, it became Jacqueline’s mission to formulate high-performance skincare that empowers and complements the dynamic lives we lead. Skincare that is effective in restoring the skin’s barrier against environmental aggressors and lifestyle, yet also gentle enough to limit irritation to the most sensitive skin. 

BY SILOU

What made you start Jacqueline Organic?

Jacqueline Organic Skincare was born out of my personal struggle while working in the finance industry in bustling London. The city's pollution and the hectic pace of life took a toll on my skin, leaving it dull, dehydrated, and congested. Despite searching extensively, I couldn't find a hybrid product that could shield my skin from environmental pollution and counteract the effects of a fast-paced lifestyle. Driven by this need, I embarked on a journey to create a solution: the City Defence Regenerative Serum. This serum is the culmination of my mission to develop a skincare product that repairs, protects, and rejuvenates the skin in one simple step. It was imperative for me that the skincare solution be natural, clean, and vegan, reflecting my commitment to ethical and wholesome beauty practices. The goal behind the City Defence Regenerative Serum was to simplify women's skincare routines by offering a multi-benefit product that effectively shields the skin from pollutants while revitalizing and perfecting it. Jacqueline Organic Skincare stands as a testament to my dedication to providing individuals with effective, uncomplicated, and environmentally conscious
skincare solutions.

What does clean beauty mean to you?

At Jacqueline Organic, we’ve created our own strict standards of what we call clean beauty. Products that are safe for us and for our environment. To me, there is no compromise between quality, transparency, efficiency and luxury.

If you had to use 5 words to describe what’s important to your brand, what would they
be?

Nourishing, wholesome, community, luxury, high performance

What skincare ‘mistakes’ do you often see your clients making?
A lot of my clients come to me with skincare routines that are far too complicated, mixing many different active ingredients together that are far too overwhelming for their skin types. My approach involves simplifying their routines by focusing on wholesome and nourishing ingredients. By calming their skin, and fortifying their skin barrier with gentle and effective ingredients, I am able to guide them towards achieving a healthier glow. It’s all about keeping it simple yet effective.


How does wellness and skincare come together?
Wellness and skincare are completely interconnected - taking care of your skin starts from the inside out. When you’re practicing good wellness habits like healthy eating, staying hydrated, daily movement and getting enough sleep, it can reflect on your skin. Plus, skincare itself is a form of self-care and mindfulness. Taking those few moments in the morning and evening to pamper yourself with a skincare routine can do wonders for your mental
well-being.

What has been your favourite project since starting Jacqueline Organic?
Since starting Jacqueline Organic, my favorite projects are formulating our bespoke skincare range. My top priority is to ensure that each product embodies the values of being natural, vegan, and clean. These principles are at the core of my brand's philosophy, emphasising the use of wholesome ingredients that are not only gentle on the skin but also effective in delivering vital antioxidants and hydrating ingredients, essential for skin protection and nourishment The aim of our formulations should contribute to shielding the skin from the harmful effects of pollution, ensuring a resilient and fortified skin barrier, and aid in preventing premature signs of skin aging. Jacqueline Organic Skincare is dedicated to delivering products that not only enhance natural beauty but also prioritize the long-term health and well-being of the skin through mindful, natural, and effective formulations.

What can we hope to see from Jacqueline Organic in the future?
In the future, you can expect Jacqueline Organic to continue its commitment to excellence in natural skincare, with a focus on innovation and sustainability. We will also continue to foster a vibrant community of wellness enthusiasts, united by their shared passion of clean natural skincare and holistic well-being.

What’s your advice for someone starting out on their wellness journey?
Starting out on a wellness journey is all about taking small, manageable steps that feel right for you. Start with achievable goals that align with your lifestyle and priorities, whether it’s drinking more water, or taking a short walk each day. Small changes can lead to big results.
What is something you would tell your younger self when it comes to skincare and wellness?
Throughout my skincare journey, one invaluable lesson stands out above all: prevention is better than a cure. Understanding the pivotal role of a resilient skin barrier is so important. It's the body's first line of defence against environmental aggressors, pollutants and toxins. A strong and fortified skin barrier is effectively building a safeguard against a myriad of potential skin concerns and premature skin ageing.