To celebrate International Entrepreneurs’ day, we spoke with a group of inspiring entrepreneurs from our #WOMENOFSILOU community to discuss their life as an entrepreneur. Meet these women and discover their top advice for starting your business as well as their rituals for ensuring a healthy work-life balance.
EMILY WARBURTON ADAMS – FOUNDER OF POW FOODS
My top tip would be…
Make sure that you’re setting out to do something that drives you to jump out of bed in the morning. There will be highs and lows but if setting up and running a business was a smooth ride, anyone could do it. If you’re passionate and believe in what you’re doing enough you can achieve more than you think. Always visualise the best possible outcome.
Finding work/life balance…
When you run your own business your work is your life and it’s about acknowledging if this starts to influence your happiness, friends, and family too much. Don’t always sacrifice self-care and socialising for work because these things are crucial!
I make sure that I have time to work out, treat myself and see my friends once a week because I’ve witnessed what happens to my mindset and life if I don’t. I always try to listen to what my body needs or I find my work starts to get affected.
Lauren Armes – Founder and CEO of WELLTODO
My top tip would be to get really honest with what you want your life to look like and identify any beliefs that you hold that will get in the way of you achieving that. Building a business is a journey of self-discovery and knowing your limits so that you can smash through them one by one! Get a coach to support you if you can – it will 100% speed up the process as so often we are blind to our own limitations. I try and make sure I fit in a healthy combination of sleep, exercise, meditation and good quality time with friends and family – to keep me grounded and remind me not to take entrepreneurship too seriously!
Yulia Kovaleva – Founder of Re:mind Studio
An important reminder is to acknowledge that starting a business is similar to raising a child! To parent a child or a business, we need both a mother and a father figure. It is a fine balance of feminine and masculine energies – on one hand you need to manage the business with your creative and intuitive flow, but at the same time you need to balance it with financial wellness, focusing on profits and time management techniques.
Starting Re:Mind I found it natural to get into the feminine creative flow and come up with ideas and solutions. However, I really struggled with the masculine side of things and trying to implement those ideas and track how they were performing.
My number one tip in business is to take 5-10 minutes daily (at the beginning or the end of the day) to go through your business and personal accounts and bank statements. This gives you a consistent awareness of where you stand financially and if you are hitting your targets.
Lauren Windas, Co-Founder of ARDERE
My one tip for those looking to start their own business is to never lose faith or patience towards your end goals. Knowing that nothing will happen overnight is so important in pacing your entrepreneurial journey; anything worthwhile takes time. This is why I implement yoga and stretching into my daily routine, to stay mindful and present at times when my mind wants to run away and worry about all the things I should be doing or achieving.
Nicole Windas, Co-Founder of ARDERE
Stay true to yourself, whilst you should listen to others in the industry’s advice, remember you know your company better than anyone and therefore do not let any negativity deter you from your vision. You will get pushed outside your comfort zone, but see this as a positive challenge that will not just benefit your business but also help you grow.
Starting your own business takes hard work, but the saying ‘you can’t pour from an empty cup’ definitely rings true. Some of your best and most creative business ideas come when you are out of the office and taking care of you. Therefore, I always make time for myself whether it’s going to a spin class, taking a long hot bath, or simply catching up with my friends, schedule in time for whatever puts you in a positive state of mind!
Anoushka Florence – OWNER OF THE GODDESS SPACE
When starting your own business follow your heart, learn to trust your own instincts, and lead with your intuition, this is the only way you will keep your business authentic and unique. For whatever you’re bringing into the world you are birthing, and mama always knows best.
Taking time to step away from your work, and nourish yourself is so important. Getting to know the style of work that suits you best and then counterbalancing it with self care practices. For example, I work best in the afternoon and most of my gatherings happen in the evenings, as such, I spend my mornings taking long walks, filling my mind, body + spirit up so that when I start working I feel full.
Charlie Boud, CO-FOUNDER of K&H COMMS
My top tip would be persevere. If it was easy everyone would do it, there are hurdles everywhere and you need to have a thick skin and a determined mind to get yourself to the top. BUT with all the hard work comes the most amazing self gratification and nothing feels more amazing than building an empire from scratch.
Its so important to have a work life balance and I have definitely been guilty of getting the balance totally wrong especially in the early years. Now I take it very seriously and make sure that I make specific time for friends, family and self care and try not to answer emails after 10pm or on a Sunday. A good holiday also shakes off the cobwebs and resets you for the tasks ahead. I always try to get away every three months, even just for a weekend as from experience thats my magic burn out number so I stick to it religiously.
Arabella MacRitchie – Owner of Arabella London
My top tip would be…
You will always be your first supporter and cheerleader and you must remember this. This is crucial in the startup phase when there is little to show for your idea during development and it is tricky for people to buy into the concept or understand your vision. This can cause doubt unless you truly back yourself.
Finding work/life balance…
This is a struggle for me as the business can be a few months of complete intensity to some sporadic quieter weeks (especially between production runs). I try to maximise the “quieter” times with seeing friends and family and enjoying London as the busy times require all of your attention.
Lisa Franklin – Owner of Lisa Franklin Skincare
Starting your own business is one of the most challenging and rewarding things you can achieve in life, but they are not mutually exclusive. You need challenges to truly appreciate reward, It’s rarely a problem, but how we deal with it that determines how successful a business is or can be. Have a clear vision in your mind of what you want to achieve and measure your success incrementally, this way you will always remain focused and determined as you move towards your goal and less likely to give up.
It’s important for me to eat healthy and exercise regularly, which I mix between my personal training, yoga or simply taking a walk – I love getting outdoors in my downtime.