Women of SILOU, the Black Lives Matter movement has given us a hard and necessary reminder that systemic and racial injustices are felt both locally and internationally

We have to do better

We admit, it can feel intimidating as a small brand to address this issue correctly, but we know we need to make a start. We openly acknowledge that as a brand we have not done enough, and for this, we are sorry. We often discuss internally the lack of diversity in the wellness community and we need to discuss this more and louder. We need to represent the Black community, and we need to do it better. There are so many meaningful ways we can support and show up, so we will continue to help move this forward until we see real change

Educate, Donate, Communicate & repeat until the message is clear
We are committed to these three principles to navigate towards a better future for everyone


The Black Lives Matter movement demands acknowledgement and accountability for the devaluation and dehumanisation of Black life at the hands of the police. They call for a national defunding of police and investment in communities and resources that ensure Black people not only survive but thrive


Black Feminist Thought by Patricia Hill Collins
Redefining Realness by Janet Mock
Sister Outsider by Audre Lorde
So You Want to Talk About Race by Ijeoma Oluo
Eloquent Rage: A Black Feminist Discovers Her Superpower by Dr. Brittney Cooper
Heavy: An American Memoir by Kiese Laymon
How To Be An Antiracist by Dr. Ibram X. Kendi
I Know Why the Caged Bird Sings by Maya Angelou
Just Mercy by Bryan Stevenson
Me and White Supremacy by Layla F. Saad
The Bluest Eye by Toni Morrison
The Fire Next Time by James Baldwin
The New Jim Crow: Mass Incarceration in the Age of Colorblindness by Michelle Alexander
The Next American Revolution: Sustainable Activism for the Twenty-First Century by Grace Lee Boggs
The Warmth of Other Suns by Isabel Wilkerson
Their Eyes Were Watching God by Zora Neale Hurston
This Bridge Called My Back: Writings by Radical Women of Color by Cherríe Moraga
When Affirmative Action Was White: An Untold History of Racial Inequality in Twentieth-Century America by Ira Katznelson
White Fragility: Why It's So Hard for White People to Talk About Racism by Robin DiAngelo, PhD


“America’s Racial Contract Is Killing Us” by Adam Serwer | Atlantic (May 8, 2020)
Ella Baker and the Black Freedom Movement (Mentoring a New Generation of Activists
”My Life as an Undocumented Immigrant” by Jose Antonio Vargas | NYT Mag
(June 22, 2011)
The 1619 Project (all the articles) | The New York Times Magazine
“The Intersectionality Wars” by Jane Coaston | Vox (May 28, 2019)
Tips for Creating Effective White Caucus Groups developed by Craig Elliott PhD
”White Privilege: Unpacking the Invisible Knapsack” by Knapsack Peggy McIntosh
“Who Gets to Be Afraid in America?” by Dr. Ibram X. Kendi | Atlantic (May 12, 2020)


Black Feminism & the Movement for Black Lives: Barbara Smith, Reina Gossett, Charlene Carruthers (50:48)
"How Studying Privilege Systems Can Strengthen Compassion" | Peggy McIntosh at TEDxTimberlaneSchools (18:26)
13th (Ava DuVernay) — Netflix, American Son (Kenny Leon) — Netflix
Black Power Mixtape: 1967-1975 — Available to rent
Clemency (Chinonye Chukwu) — Available to rent
Dear White People (Justin Simien) — Netflix
Fruitvale Station (Ryan Coogler) — Available to rent
I Am Not Your Negro (James Baldwin doc) — Available to rent or on Kanopy
If Beale Street Could Talk (Barry Jenkins) — Hulu
Just Mercy (Destin Daniel Cretton) — Available to rent
King In The Wilderness — HBO
See You Yesterday (Stefon Bristol) — Netflix
Selma (Ava DuVernay) — Available to rent
The Black Panthers: Vanguard of the Revolution — Available to rent
The Hate U Give (George Tillman Jr.) — Hulu with Cinemax
When They See Us (Ava DuVernay) — Netflix


Writing is probably the best method if you wish to contact your local MP, as it provides a written record that can be referred to later. You can contact your MP at: House of Commons, London SW1A 0AA or alternatively directly via the link below. Remember: always include your own address when you write to your MP so that they will know you live in their constituency. We do not advocate trolling and you should communicate with respect and care


1619 (New York Times),
About Race,
Code Switch (NPR)
Intersectionality Matters! hosted
Momentum: A Race Forward Podcast
Pod For The Cause (from The Leadership Conference on Civil & Human Rights)
Pod Save the People
The Combahee River Collective Statement
Seeing White Series from Scene
Identity Politics


Antiracism Center
Audre Lorde Project
Black Women’s Blueprint
Color Of Change
The Conscious Kid
Equal Justice Initiative (EJI)
Families Belong Together
The Leadership Conference on Civil & Human Rights
Muslim Girl
National Domestic Workers Alliance
Showing Up for Racial Justice (SURJ)
United We Dream




We have taken the first step and now commit to more. If you are in the position to do so, donating to organisations fighting on the front lines of change is an action that can have an immediate impact. If you are a Black-owned & focused organisation in the UK, or know of a relevant group please email us so we make our words actions.

These are just a few of the extensive list we have collated below which also includes organisations that need donations

Reclaim The Block
A grassroots organisation that works to provide the Minneapolis community with the resources they need to thrive

Say Her Name
A campaign that calls attention to police violence against Black women, girls and femmes

The Bail Project
The Bail Project provides funds to pay bail for those who have been arrested during the protests. You can split your donation between the 39 bail funds

UK Black Lives Matter

Black Lives Matter

Black LGBTQIA Therapy Fund

National Memorial Family Fund
For the families of victims of police brutality

The Movement For Black Lives
A global initiative which aims to support Black organisations to conduct conversations about current political conditions

North Star Health Collective
North Star Health Collective coordinates and provides healthcare services, resources and training to those protesting in Minnesota

UK Black Protest Legal Support fund

Unicorn Riot
Support journalists on the front line

Black Visions Creative
Centres its work to develop Minnesota's emerging Black leadership to lead powerful campaigns

Official George Floyd Memorial Fund

Donate to Belly Mujinga's family, including her daughter

The Minnesota Freedom Fund
Provides funds to pay bail for those protesting in Minnesota


Most importantly, and always, we’re listening to you

Our philosophy is to inspire women to move with freedom and expression. Giving them a sense of escapism and confidence, regardless of age, gender, race or the time of day. Going forward we commit to creating inclusivity beyond our brand content and imagery. As we take this time to educate and navigate to a better future, we want you to know, we’re here and we’re listening

Help us make a difference - share your thoughts with how you’d like us to communicate with you, we appreciate your support



At SILOU, we talk often about mental health and self-care. We would not be doing ourselves justice if we also did not recognise that the media at this time is hard to digest and can be overwhelming.

SILOU is grounded through Yoga, and the word itself translates into ‘unity’, ‘wholeness’ and ‘connectedness’. If this meaning lives and breathes on the mat alone and is not connected into our day-to-day lives, we aren’t truly practicing. In Yoga there are 5 Yamas. The very first – and often thought of as the most important – Yama, is ‘Ahimsa’.

Ahimsa means ‘non-violence’ or ‘non-harming’. In this sense, we’re talking about non-violence in all aspects of life. When we act with ‘Ahimsa’ in mind, this means not physically harming others, ourselves, or nature; not thinking negative thoughts about others or ourselves; and making sure that what we do and how we do it is done in harmony, rather than harm.

Be kind to your mind. Below you can find wellbeing accounts created by and for Black people. This list is in any way exhaustive. There are many more to discover, engage with and learn from and if you have any recommendations, please share them with us so we can further our own brand and team education


Tend to your thoughts with care,

They have the power to grow weeds or flowers

- Cleo Wade

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