From the Founder: Tatiana’s Top Five Reasons to Go on Retreat
SHOP THE DARYA T-SHIRT When life gets stressfully busy we often reach for our quick fixes, sugar hits and caffeine sources. These can often add to the stresses on our body, and not help the situation. We fall off the healthy eating bandwagon, work late evenings and skip our gym sessions as we are just […]Read More
FRIENDS OF SILOU
10 Minutes With Our Co-Founder: Phoebe Greenacre
Phoebe Greenacre is Silou London’s Co Founder and CEO. Yoga teacher, intrepid traveller and wellness enthusiastic, Phoebe brings over 12 years experience with luxury brands and the wellness industry. She helped to bring to life Tatiana’s vision of Silou and she shares a little more about the start up journey: What is the best part […]Read More
WARDROBE ESSENTIALS: HOW TO CHOOSE INVESTMENT PIECES
In the world of fashion, the market is saturated with a plethora of brands. From high-street fashion giants such as Zara, to high end fashion houses like Dior, we are very spoilt for choice. It’s an exciting playground for anyone with a bit of imagination but do we really need to purchase new clothes every season of […]Read More
Get the Look: Tatiana’s Style Guide for Weekend Travel
After years of working as a high fashion model and dashing off for international trips, our founder Tatiana has mastered the art of minimalism and comfort. From countryside escapes to weekend breaks, Tatiana shares her go-to guide for a stylish travel wardrobe. CHOOSE COMFORT To truly unwind and forget about your busy week, choose comfort […]Read More
Construction and Craftsmanship: Why we are different
It took almost two years of research before we created the Silou collection. As part of our research, we spent months trying and testing hundreds pairs of leggings and sports bras, so you don’t need to do the same. After encountering copious amounts of transparent leggings and uncomfortable sports bras, our research concluded that there was a […]Read More
10 Minutes with Tatiana, Silou London Founder
Meet our founder; Tatiana Kovylina. Tatiana always had an eye for luxury fashion, having a cool ten years experience modelling high-end international brands. Her accolades include household names of Givenchy, Calvin Klein, Victoria’s Secret, Ralph Lauren and Oscar De La Renta. When most of her down time was spent travelling and working out, Tatiana was disappointed […]Read More
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