Blog | Page 10 of 11 | Luxury Activewear Brand London | Silou London

The Silou Journal

It’s Time For A Fashion Revolution

Fashion Revolution is encouraging people around the world to ask brands #whomademyclothes? Shining a spotlight on the working conditions and wages of the people who work to make our clothing, the organisation’s annual event Fashion Revolution Week, aims to bring people from all around the world together, to campaign for a fairer, safer, cleaner fashion […] Read More

From the Founder: Tatiana’s Top Five Reasons to Go on Retreat

SHOP THE DARYA T-SHIRT When life gets stressfully busy we often reach for our quick fixes, sugar hits and caffeine sources. These can often add to the stresses on our body, and not help the situation. We fall off the healthy eating bandwagon, work late evenings and skip our gym sessions as we are just […] Read More

10 Minutes With Our Co-Founder: Phoebe Greenacre

Phoebe Greenacre is Silou London’s Co Founder and CEO. Yoga teacher, intrepid traveller and wellness enthusiastic, Phoebe brings over 12 years experience with luxury brands and the wellness industry. She helped to bring to life Tatiana’s vision of Silou and she shares a little more about the start up journey: What is the best part […] Read More


In the world of  fashion, the market is saturated with a plethora of brands. From high-street fashion giants such as Zara, to high end fashion houses like Dior, we are very spoilt for choice. It’s an exciting playground for anyone with a bit of imagination but do we really need to purchase new clothes every season of […] Read More

Get the Look: Tatiana’s Style Guide for Weekend Travel

After years of working as a high fashion model and dashing off for international trips, our founder Tatiana has mastered the art of minimalism and comfort.  From countryside escapes to weekend breaks, Tatiana shares her go-to guide for a stylish travel wardrobe. CHOOSE COMFORT To truly unwind and forget about your busy week, choose comfort […] Read More

Construction and Craftsmanship: Why we are different

It took almost two years of research before we created the Silou collection. As part of our research, we spent months trying and testing hundreds pairs of leggings and sports bras, so you don’t need to do the same. After encountering copious amounts of transparent leggings and uncomfortable sports bras, our research concluded that there was a […] Read More